Joint venture madness (your gain multiplied)

joint venture marketing

I get questions every day about joint venture marketing and partnership deals and how to navigate the often times uncertain playing field.  So if the subject of joint venture marketing has you confused, annoyed, perplexed, or simply lost as to the best way to get started and profit from partnership deal, you’re not alone.

As a thank you to you, I want to answer any question that you can possibly think about that is related to joint venture marketing or doing partnership deals.

Why am I doing this? Because I know getting started with your first deal, gaining momentum, getting all the pieces together before proposing a deal can be overwhelming and uncertain. You know what they say, “You only get one time to make an impression” (positive or negative) well, this is very true when proposing a deal to a potential partner.

You reap the benefits of co-creation…

Keep reading because in the true spirit of partnership deals, you’ll not only get your question answered, but I’ll give you the answers to dozens of other questions that I get from other people on my list. This is a true partnership optimization technique. To make a partnership deal beneficial to all parties involved and create a win-win for each partner, you must “give-to-get”. By contributing, you’ll get the added benefit of dozens of other peoples perspective and answers to questions you wouldn’t have thought of on your own.

=====> Click here to get your question answered (and the questions of dozens of others)

I’m not asking for anything in return for answering your question. I’m not going to try to upsell you into any type of program or product. This is 100% gratis to you! This is simply my way of saying thank you for staying on my list, opening my e-mails, and taking the time to understand and realize the powerful, underutilized profit potential of doing joint venture partnership deals.

Simply click on the link below, and type in your question. I’ll either answer your question and email back to you or I’ll setup a webinar we’re I’ll answer the live for you. I’ll answer any question you have related to joint venture marketing and doing partnership deals.

I know it’s the middle of the holiday season, so I’ll answer your questions next week, after New Years.

Here are some ideas or suggestions of things that you might want to ask me.

1. Where do I start?
2. How do I propose a deal?
3. What should I offer?
4. What’s the best way for a beginner to get their first deal?
5. How much should I charge?
6. I’m new to deal making with no experience so how do I gain a partners trust?
7. How do I get new clients starting within the next 24 hours?
8. I don’t have a product or service, can I still make money as a deal maker?
9. How do I find a good, ethical partner that won’t rip me off?
10. How do I track the money when I do a deal?
11. How can I use the Internet to find people and companies looking to partner with?

=====> Click here to get your question answered (and the questions of dozens of others)

To mutually beneficial deal making,

Christian

joint venture marketing

Equip a Sales Team with iPads and Close New Clients Faster

joint venture marketing

If you’re seeking a way to improve your sales team that’s servicing referrals from a joint venture marketing partner and want to increase their productivity while meeting with new clients than consider equipping them with an Apple Pad. The iPad will allow your sales team members to have access to more information as well as be able to actively input customer information and requirements into your companies database while away from their desks.

This will not only help increase their efficiency, it will allow your company to represent a business that is serious about providing customers with top level service. By embracing new technology a business is able to portray an image of being with the times and maximizing tools that can improve their business which conveys an image in the mind of the customers that you are very professional and serious about securing their business.

iPad Improves Your Sales Team

The iPad is similar to a laptop however, it is easily usable in a meeting as it does not take up a large footprint on the table or block the view of the person you’re meeting with. Yet it can access the web, email, and have materials ready to easily share with a new client prospect such as marketing collateral, videos of the product in the field or testimonials from happy clients.

Apps a Sales Team Should Have When Meeting With New Clients

Quickoffice Pro HD – This app gives you access to the Microsoft suite of office tools like word, excel, and power point including the ability to open PDF’s. It’s important to have an app like this so that the sales team can read file attachments they receive in their email. The app also has a great drag and drop feature for sending files. Rather than telling a new client that they will receive an email later with additional details to review, they can send a copy right then in a meeting. If a customer is intent on moving forward right now, the sales representative can make a few adjustments to a purchase order and have the contract in the new customers email inbox before they leave the premises.

Penultimate - A note taking app that allows a sales representative to take handwritten notes using a stylus on the iPad to then save and send if needed to other team members to stay up to speed regarding the meeting with a new client. These notes can also be attached to a customer relationship management database for keeping a very current file on the new client.

Dropbox - The Dropbox solution allows your team members to have files easily available. This is great for companies that have many products and accompanying product spec sheets and marketing collateral. It may be difficult to know exactly which products and solutions a new client from a joint venture partner is actually seeking so by having all of the marketing files at a swipe of a finger, can be impressive and deliver what the customer needs to make a buy decision. This is great for product demo videos and other marketing information.

ListMonger - Is an easy to use task management app that can be shared amongst sales team when a new client comes on board everyone on the team can be up to date with the status of the project. This can help manage traveling sales member’s daily schedule and make sure that they do not forget to also update the business tracking system after a meeting and to send emails and whatever else is required post meeting.

Office Time – This app is a simple and effective time tracker app. The sales member can record the time on the road and time in meetings for the day with new clients. While your pay structure may not require a sales member to report the exact time worked each day this data can be very helpful to determine the overall ROI of a joint venture partner by tracking the amount of time that is spent on each referred customer. This is valuable information that can be shared with a partner if required to show the customer care and time that is being devoted to the partnership.

There are dozens more apps that will help your sales team close new clients faster if they are carrying an iPad when they are out on the road meeting business leads. Of course the staples like Maps, email, and Facetime which allows for a video conference with another iPhone or iPad owner is worth it for increasing productivity, it’s the full package of business apps that can make a sales team drastically more efficient. If you have been looking for something to motivate as well as reward your sales team to increase performance consider getting them iPads, it will not only make their daily routine more efficient and allow them to close deals faster, but they can also enjoy the iPad during non-business hours and is a great way to show appreciation for your team.

joint venture marketing

Find new clients by hosting seminars – Sample Agenda and Tips

joint venture marketing

Setting up a business seminar is an excellent way to find new clients, but it is important to make sure the event is well run and provides a lot of value to the attendees to increase the likelihood the event can be a catalyst for not only finding new clients but for closing deals. A business seminar should have a few core characteristics in order to be a success for all those participating as well as drive interest from others across social media websites. An informative topic that is related to the industry is critical as well as providing networking opportunities amongst the participants. Serving refreshments or a meal is always appreciated by business people that take time away to attend an event.

Luncheon seminars can work very well for business people as lunch is often a time for meeting with people or is a time that’s more flexible for most individuals. This can also be the case with morning events and dinners however many people have more obligations in the evening due to family commitments with kids in the evenings and should be considered depending on the target audience for the seminar.

A sample schedule of a short business luncheon seminar:

11:30 Registration / Name Badges

• Networking
• Lunch should be available
• Any handouts / presentation should be placed at the tables

12:00 Noon start the seminar

• First 5 minutes should be for introduction / speaker background
• Mention ways to learn more about speakers company

15 – 25 minutes Presentation about the topic

• The presentation can go longer if the topic is less likely to have a need for interaction with the audience, but no longer than 45 minutes.

5-15 minutes for questions and answers

End by 1PM

• Reserve the space with the location for at least up to 30 minutes of post seminar networking and interactions with the speaker and attendees.
• An additional 30 minutes should also be planned for breaking down equipment, marketing collateral, etc. Do not do this until at least a majority of the guests have left the facility.

While this is a sample short seminar it fits with many busy business peoples schedules and a lot of information can be delivered and connections created. It is recommended to always have additional team members on site for networking with the attendees so the speaker does not feel required to try and meet everyone if the group is a larger one.

Of course seminars can be developed that take up an entire morning or afternoon or even a whole day depending on the topic and frequency of the seminars but short luncheon seminars are a great way to put a face to a name and begin developing relationships with potential clients.

Good items to serve

• Sandwiches
• Pizza
• Fruit / Cheese / Cracker platter
• Breakfast items like Bagels, Muffins, etc.
• Always have a vegetarian option available.

Bad items to serve

• Soup
• Pasta with sauce
• Foods that can potential spill or not easily eaten by holding in a single hand.

Always serve bottled water regardless the time of the event and then adjust other beverages accordingly. Some sodas are usually desired at a luncheon seminar, but also have an alternative such as a juice. If all that is served is bottled water it will still be fine and can be easier to plan and execute if you are setting up the seminar without utilizing outside catering.

Use an online website like Meetup.com or Eventful.com to assist in marketing the event as well as tracking the number of attendees and potential attendees. This is very helpful when deciding on how much food and drink to order. If attendees will be paying to attend the meeting then setting up a payment process through PayPal generally is the easiest method.

Have fun hosting a group of business people for a seminar and if it goes well you will develop relationships with new clients. A regular schedule of seminars can really help establish a new company in an industry and is an awesome platform to use to separate oneself from the existing market.

christian fea is CEO of Synertegic, Inc. A joint venture marketing firm. He exemplifies how to profit from Joint Venture relationships by creating profit centers with minimal risk and maximum profitability.

Discover more joint venture marketing Strategies join his free report on joint venture marketing.

joint venture marketing

Find New Clients for a Joint Venture Partner with Classified Ads

joint venture marketing

joint venture marketing

Finding new clients that can take advantage of an offering from a new joint venture partner can sometimes be a challenge. Posting ads on classifieds sites like Craigslist and BackPage.com can be a successful marketing strategy. It’s always critical to help drive immediate business for a new partner to demonstrate a commitment to the partnership. Classified ads can be an excellent source of new clients to refer over to a partner.

There are specific strategies required to implement in order to have a successful classifieds marketing strategy. Work with a designer to create attractive ads. For certain products and services it’s advisable to create specific landing pages to help educate the market. It’s recommended you create tracking mechanisms to ensure that data can be provided to the partner to show numbers of impressions and sales that result from classified ad campaigns to evaluate whether it is an appropriate channel for marketing the partners’ products and services.

Create a Killer Advertisement and Title

Working with a graphic designer to develop an eye catching ad is the most critical aspect of a classified ad campaign for attracting new clients. It’s always recommended that you use images in the ad, as this will capture the attention of anyone that clicks on the ad. If the person clicking the ad does not become instantly connected through the images then they will most likely continue searching and not even read the words on your advertisement.

A header that captures the reader’s attention and makes them ask a question that is then answered in the bullet points below is a proven strategy to drive click-throughs to learn more from your website. The goal of a classified ad should not be to fully educate the market about the product or service, but get them interested in learning more to lead them to the landing page that has been created. Include in any online advertisement the contact information that’s required to not only learn more information through the web in the form of a link but also a phone number or email address to get in touch directly with a sales representative.

A Landing Page to Sell

Create a landing page that has additional information for the potential new client to read through if they‘re interested in the product. A landing page can be a main website but generally for a joint venture marketing relationship it is best if a special landing page is created so it’s easier to generate analytic reports to provide to a partner, demonstrating the effectiveness of the marketing activities. Aside from core information required to learn about the product or service a contact form should be an important part of any landing page. The leads that are generated from a landing page can then be pursued in several different ways from a sales rep making a phone call to sending additional product brochures or promotions through email or physical mail.

Set a VOIP Phone Number for Each Campaign

Using a VOIP phone service from a company like 8×8 allows a business to set up different phone lines for each marketing campaign so it is easy to track phone calls that come through classified ad campaigns. VOIP phone lines are relatively cheap and it’s easy to associate a specific number for ads that go on Craigslist, Backpages or for any other number of classified sites.

Outsource the Posting of Ads

If the product or service can be sold in many different markets than it can become a very labor intensive job to post hundreds of ads a day that may be required to maximize the partner opportunity. Reach out to overseas labor that can post the ads and corresponding titles to the right categories. It may take a little bit of time to create the right posting team, but after they are in place it can be a long term lead generator for new potential clients.

Experiment with online classified ad campaigns to find new clients for a joint venture partner. This is an excellent way to consistently drive new leads that are actively looking for something new. If the campaign is set up correctly with tracking components built in, it is a great strategy to pursue right away with any new joint venture partners that have a product or service that fits with the categories of online classified sites.

christian fea is CEO of Synertegic, Inc. A joint venture marketing firm. He exemplifies how to profit from Joint Venture relationships by creating profit centers with minimal risk and maximum profitability.

Discover more joint venture marketing Strategies join his free report on joint venture marketing.

joint venture marketing

joint venture marketing

Host an Educational Seminar to Attract New Clients

joint venture marketing

joint venture marketing

Reaching out to potential customers through a joint venture marketing partner by hosting an educational seminar is an effective way to attract new clients. There are a couple of ways to set up and host a seminar in order to get in front of new customers, the most popular being a meeting in person or a webinar that is done over the web. It’s essential when preparing to host a seminar that the focus of the seminar is a topic that will be of interest to the audience and be educational about the topic versus a pure business pitch selling a product or service. Remember to capture the content created during the seminar in order to use it for future marketing activities. Work closely with partners to craft exciting and interesting topics that will strengthen both companies’ brands with the target audience and consider opening the events up to anyone that may be interested as another channel for attracting new clients for both companies in the partnership.

Meet Up or Webinar to Attract New Clients

The first major decision that needs to be made when considering to host an educational seminar with a joint venture partner is whether the event should be a real in-person meeting or done through the web in the form of a webinar. There are pros and cons for both and here are few of the most common differences and items to be aware of when making a decision.

A meeting in person is beneficial because a face-to-face interaction allows for a much different relationship to form with potential clients versus an online exchange. It also allows provides more structure for the seminar and can be planned around a breakfast, lunch, or dinner which is often appreciated by people attending. If setting up an in-person seminar, then it’s also important to have marketing collateral prepared and printed as well as product samples on site if relevant. Live seminars should be video recorded in order to be used online later for building a library of interesting information for other future potential customers that are also interested in learning about the topic of the seminar. The biggest drawback for a live meeting are the costs associated with hosting such an event, especially if a location needs to be rented to host the seminar and the seminar is restricted to only a specific geographic area. However, if a partner has a conference room or larger meeting space that can be utilized and the number of potential clients in a specific area warrants a seminar in person then it should be highly considered.

An online webinar is a very effective method to reach many potential customers very easily. This is the best method if the customer base is spread over a large region. Depending on the platform that is chosen for hosting the webinar, the host can still share marketing collateral, PowerPoint presentations, and links with the audience. A webinar is generally easier to record, share or publish to the web and many webinar platforms have this capability built into the product.

Utilize Social Media to Maximize Seminars

Maximize your decision to host a seminar for a joint venture marketing partner’s existing clients by opening the seminar up to the public and promoting it through both company’s social media accounts. An industry related educational seminar should always be looked at as a way for both companies to increase their presence with potential customers. If a live seminar is being recorded it can also be streamed live so anyone that is not able to attend in-person can still attend via the web. Services like Ustream and Justin.tv allow for anyone to easily live stream video from the event. If your event is open to the public you can promote it through sites like MeetUp.com or eventful.com. Make sure that all partners promote seminars through their Facebook and Twitter accounts as well as through more traditional means such as mailers, email, phone calls, and personal recommendations to attend.

Remember when hosting an educational seminar the focus should be on the topic at hand for the majority of the event and through providing interesting and relevant information. The goal is to be seen as an industry expert that can help the potential customers which will ultimately attract new clients. Spending too much time directly pitching a product or service can be a hindrance to developing relationships with potential customers and be a turn off, so go easy with the pitch and have fun educating people about a topic that can be presented with passion.

christian fea is CEO of Synertegic, Inc. A joint venture marketing firm. He exemplifies how to profit from Joint Venture relationships by creating profit centers with minimal risk and maximum profitability.

Discover more joint venture marketing Strategies join his free report on joint venture marketing.

joint venture marketing

joint venture marketing

5 Tasks You Can Outsource Now to Attract New Business